LIPSTICKS

More than colour – your personal signature on the lips
As a make-up artist with many years of experience, I know one thing: you can be wearing the simplest t-shirt and your favourite jeans, but it’s the lipstick that defines the final character of an outfit. It’s what turns an “ordinary day” into an occasion, and a tired face into a rested, radiant one.
In this category you’ll find a selection of lipsticks created with demanding women in mind. We don’t compromise between longevity and comfort. Discover the secrets of the perfect lip make-up and find out why our formulas are worth your attention.

Pigmentation – why does “one swipe” matter?
In the world of professional make-up, we judge the quality of a lipstick by how well pigmented it is. Cheap formulas require many layers, which create an unattractive crust on the lips that quickly cracks.
The lipsticks you’ll find here are characterised by high colour saturation. That means:

You get full coverage with the very first layer.
The make-up looks light and fresh, without weighing down the delicate skin of the lips.
The colour doesn’t wear off unevenly while you drink coffee or talk.

Longevity without the “desert” effect on your lips
The eternal dilemma: longevity or moisture? Many ultra-long-wear lipsticks set on the lips so firmly that after an hour you feel an unpleasant tightness. The heavily moisturising ones, on the other hand, disappear after the first meal.
The secret of a good lipstick is balance. Our formulas are developed to bind the pigment to the skin while creating a protective barrier. Look for vitamins and natural oils in the ingredients – they’re what keep even a matte finish flexible, “working” with the movement of your lips instead of cracking at the corners.

How to choose the perfect shade for you? (Mini-guide)
Choosing a colour isn’t only a matter of taste, but above all of analysing your beauty type. Here’s a short cheat sheet to make the decision easier:

Cool beauty type (the veins on your wrist look blue): Choose lipsticks with blue undertones. A classic red in a cool shade will visually whiten your teeth. Also look for dusky pink and deep plum.
Warm beauty type (the veins on your wrist look greenish): Your allies are earthy colours, peaches, coral and warm, fire-engine reds.
Neutral beauty type: You’re lucky – you can experiment with almost the entire palette!

Expert tip: If you’re not sure whether a colour suits you, check it in daylight. Artificial bathroom lighting can distort shades.

The ritual of perfect lips – how to make your make-up last longer?
Even the best lipstick won’t look good on chapped lips. To achieve that Controversy Jeans photo-shoot effect, remember to prep:

Exfoliate: Gently remove dead skin (you can use a soft toothbrush for this).
Moisturise: Apply balm a few minutes before your make-up, then blot off the excess with a tissue.
Application: Start from the centre of the lips (the cupid’s bow) and work towards the corners. For an ultra-precise contour, use a brush.

I invite you to discover a collection that will make you feel more confident. Choose your colour and wear it with pride.